Montaż-Dach
Roofing — Rebranding & Digital — 2020
Challenge
Evaluate the current brand condition and conduct market research. Define goals, positioning, and messaging, as well as establish a new visual direction.
scope
- Assessment and Research
- Strategy Development
- Logo Redesign
- Alignment of Visual Identity
- Brand Guidelines
- Copywriting
- Web Redesign and Coding
Overview
Assets
Web
Aim
Showcase the full spectrum of brand services using an interactive platform that effectively communicates the brand story.
In addition, the objective was to highlight the Unique Value Proposition (UVP) that differentiates the service from competitors, increasing its attractiveness to prospective clients.
Goals
- Develop compelling content that connects with the target audience
- Showcase the range of services and realizations
- Enhance brand visibility and expand its audience reach
- Establish trustworthiness by incorporating customer testimonials